分析師詳述為何看漲BRUNSWICK股票

張貼日期2011年3月9日

在一場Brunswicke公司主管與加拿大皇家銀行資本市場部的會議後,分析師說與造船業的討論支持他們”對Brunswick股票的正面展望”.

加拿大皇家銀行資本市場部表示,“儘管現在稱呼為今年的銷售季節還太早,景氣循環正在翻轉的尖端點上,而且Brunswick的競爭優勢(例如低成本製造,更好的銷售,優秀的產品設計能力)應該能夠讓該公司在產業形勢改善時,可以特別的受惠.”

在會議中,Brunswick的CEO, Dusty McCoy重申他認為2010年很可能是景氣循環的谷底.

“雖然遊艇展覽的銷售量常常只是有限度的預測價值,公司的主管因與經銷商及消費者討論的內容質量,及合理的競爭環境而受到鼓舞,”加拿大皇家銀行資本市場部的報告表示.“近期來說,公司主管對較小的船舶市場有更正面的看法.雖然較大船舶市場的買主有意願買更大的船的渴望,許多買主仍然使用現在既有的船.”

“隨財富累積,這情況應該會改變,但是較大型船舶市場很可能需要更多的時間來反轉.”

加拿大皇家銀行資本市場部表示,Brunswick的生產線正在為變堅挺的經銷商需求而作準備,且因製造生產力而受鼓舞.

該報告說,公司的主管正在為能更好利用公司的競爭優勢而準備,尤其是引擎方面,計畫能在景氣復甦開始時比市場成長得更快”.

這包含了兩個最主要的焦點:

˙ 維持或降低生產成本的同時加速創新.“波士頓的Whaler公司已經因這個領域的大進展而獲益.其他品牌,尤其是船內外機的領域,需要追隨Whaler的領導.”

˙ 善加利用國際市場成長的機會.

Brunswick 股票今早開盤價為22.77美元.它的52週最高及最低價為24.67美元與11.72美元.

Analysts detail why they're bullish on Brunswick

Posted on March 08, 2011

Following a meeting between Brunswick officials and RBC Capital Markets, analysts said discussions with the boatbuilder support its "positive view of [Brunswick] shares."

"While still too early to call this year's selling season, the cycle is on the cusp of turning and Brunswick's competitive advantages (e.g., low-cost production, better distribution, superior product development capabilities) should enable the company to benefit disproportionately as industry conditions improve," RBC Capital Markets said.

During discussions, CEO Dusty McCoy reiterated his view that 2010 likely will mark the bottom of the cycle.

"While boat show sales often have limited predictive value, management is encouraged by the quality of discussions between dealers and consumers and a seemingly rational competitive environment," the RBC report said. "Near term, management seems more positive on smaller boat segments. While buyers in bigger boat segments have the desire to trade up, many are still under water on their existing boats.

"This should change as wealth accumulates, but it will likely take time for the larger boat segments to turn."

Brunswick is ramping production to meet strengthening dealer demand and is encouraged by manufacturing productivity, according to RBC.

"Management is working to better leverage its competitive advantages, especially in engines, to grow faster than the market as the recovery unfolds," according to the report.

This involves two primary areas of focus:

·                         Accelerating innovation while maintaining or reducing the cost of the product. "Boston Whaler is already reaping the benefits of strong progress in this area. Other brands, especially in the sterndrive/inboard area, need to follow Whaler's lead."

·                         Capitalizing on international growth opportunities.

Brunswick stock opened  at $22.77 a share this morning. Its 52-week high and low are $24.67 and $11.72.

Source: http://www.tradeonlytoday.com/home/509437-analyst-details-why-its-bullish-on-brunswick